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Do it Now Now
  • Home
  • About us
    • About
    • Blog
    • Press
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  • Our people
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    • Team
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  • Our work
    • Initiatives
    • Services
  • Work with us
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In the press


A Quick View of Do it Now Now

Do it Now Now (DINN) is an open innovation organisation committed to the empowerment of Black people through the provision of access to opportunities for social mobility through entrepreneurship and employment. We bring skilled talent, charities, social entrepreneurs, start-up teams, social innovators, investors and philanthropists together to address social challenges, solve problems and support the development of under-represented groups and Black communities specifically. In doing that, we recognise the provision and process gaps within organisations that cause barriers against increased engagement with, impact in, and access to, underserved communities.
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We have an established track record of four years providing consultancy and training to leaders in some of the world’s most notable organisations like Google for Startups, Paul Hamlyn Foundation, Purpose, Goldsmiths University, British Council, ASOS and others.
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We work to champion ethnic diversity in entrepreneurship, creativity and philanthropy. We develop and deliver programs and campaigns that empower and edify communities we fight for; people of Afro-Caribbean descent living in under-served communities around the world.

Bayo Adelaja, CEO

Selected Features and Mentions

A library of recent press features and mentions of Do it Now Now and our initiatives.
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Reframing the Path to Success for Black Entrepreneurs

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The Sunday Times
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Comic Relief’s £2.8m fund for specialist UK projects tackling COVID-19 racial inequalities

​The Voice
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​​19 startups selected for AfriTech XYZ virtual accelerator

Disrupt Africa
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What does being a 'cultural fit' actually mean?

BBC News
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People of colour explain difference between cultural appropriation and appreciation

Insider Magazine
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Community comes first for enterprise support organisations

Pioneers Post

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Black employees are asked to fix institutional racism 

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Wired Magazine
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COVID is a wake-up call: Black entrepreneurs aim to level playing field
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Thomson Reuters
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Why are Black people in the UK more at risk from COVID-19?

World Economic Forum
View more of our press history here.

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